Join the $1M Global Leadership Adaptability Research Study

help to shape the Future of Leadership in a Time of Uncertainty


Join a groundbreaking global study exploring how leaders adapt to uncertainty and what drives adaptability in organizations. This fully funded research initiative examines leadership resilience, decision-making, and the environmental factors shaping adaptability in today's changing world.

Only 500 companies will be selected.

Apply Now – See If You Qualify

In collaboration with:

In collaboration with:

Marshall Goldsmith LogoMarshall Goldsmith Logo
Adapt to Lead, Thrive to Succeed

Why Adaptability is the #1 Leadership Skill


The Best Leaders Adapt Fast—Are You One Of Them?

In an era of unprecedented workplace uncertainty, leadership adaptability is the difference between thriving and falling behind.

Recent research highlights:

Organizations with high adaptability are 42% more likely to sustain long-term growth during volatility

Companies that invest in adaptability see 30% faster decision-making and 23% higher retention in times of change

Yet, 78% of organizations lack clear data on their leadership’s ability to adapt

This study helps you benchmark your leadership adaptability against global trends—providing research-driven insights to navigate uncertainty.

A Data-Driven Initiative to Measure & Benchmark Leadership Adaptability

The Leadership Adaptability Global Research Study (GRS) is a fully funded $1M research initiative exploring how leaders navigate change. Backed by scientific research and Adaptability Intelligence (AQ®) assessments proven science, this study helps mid-to-large organizations quantify and benchmark leadership adaptability at scale.

By participating, your organization will receive:

20 AQ Assessments to measure leadership adaptability worth $1,700.

Individual Adaptability Reports for participating leaders.

Global benchmarking against other top-performing organizations.

Fully funded access thanks to our sponsors, ensuring there is no cost to participate.

DECODE Your Leadership Edge – Apply Today

Be one of 500 forward-thinking companies to gain exclusive leadership adaptability insights at no cost.

Apply Now
The Visionaries Behind Leadership Adaptability

Dr. Marshall Goldsmith & AQai

Dr. Marshall Goldsmith, one of the Top Ten Business Thinkers in the World and the #1 Executive Coach, has shaped the future of leadership through his bestselling books and transformational coaching. His insights have helped leaders across industries embrace adaptability as a defining skill for success.

Alongside Dr. Goldsmith, AQai is pioneering the science of Adaptability Intelligence (AQ®)—helping organizations measure, understand, and develop adaptability at scale. Through this global research study, we aim to uncover what truly drives adaptive leadership in 2025 and beyond.

Marshall Goldsmith on Adaptability: Insights from the World's #1 Leadership Coach

Why Leaders Must Train for Adaptability & Embrace Change Now
Unlocking Adaptability - How AQai Transforms Leadership
Empowering the Next Generation - Adaptability Tips for Success
Embracing AI Today - The Future is Here
Adapting Skills for the Future Workforce
Creating a Culture of Openness in Leadership

COMPANIES WE HAVE HELPED

Gain Exclusive Leadership Insights at No Cost

Key Benefits of Participating

01

Decode Leadership Intelligence

Gain data-driven insights into how your leaders respond to change, make decisions under pressure, and adapt to uncertainty. Each participant receives a personalized AQ report, helping them uncover strengths and areas for growth in their adaptability.

02

Global Benchmarking

Understand where you and your organization stand in a rapidly evolving business landscape. Compare your individual adaptability scores against global benchmarks, industry peers, and top-performing executives to identify key development opportunities.

03

Fully Funded Access

Participate in a $1M research initiative at absolutely no cost to your organization. This study is fully funded, with no hidden fees or commitments, allowing you to gain critical leadership intelligence risk-free.

How it works

Three Simple Steps to Unlock Leadership Insights

Enable critical leadership adaptability insights with a simple, streamlined process. In just three easy steps, your organization can assess its leadership agility, benchmark against top performers, and gain data-driven strategies to thrive in an ever-changing world. Here’s how it works:

Apply Online (3 Minutes) - Submit a quick application to confirm eligibility.

Assess Your Leadership Team. Invite 20 key leaders to take their AQme adaptability assessments.

Uncover your AQ® and see the Global Insights. Compare against top-performing organizations worldwide.

And then go deeper...
If you’re eager for more insights, you'll be able to explore additional opportunities to deepen your understanding of leadership adaptability after completing the study.

Get started now

Unlock your organization’s leadership potential by onboarding 20 of your leaders. Join us in contributing to global research and benchmarking for lasting impact.

Your organization has 200+ employees.

Your 20 leaders can complete the AQme assessment within 30 days of application approval.

You agree to share anonymized data for global research benchmarking.

Apply Now – SEE IF YOU QUALIFY

Your Data is Secure- We Prioritize Trust & Security

ISO 27001 Certified – Highest global standards in data security.

GDPR Compliant – 100% transparency and data protection.

Anonymized data – No personal or company-sensitive information is disclosed.

Learn More About Our Security Practices

What Leaders Are Saying

Hear directly from industry leaders on how adaptability is shaping the future of leadership in this exclusive video extract.

Paul Vanduyne - President and CEO, IMEG Corp

Jason Slater - Chief Digital and Innovation Officer, UNIDO

Unlock Your Leadership Edge – Apply Today

Be one of 500 forward-thinking companies to gain exclusive leadership adaptability insights at no cost.

Apply Now – Secure Your Spot

Have Questions? We’ve Got Answers.

What does it cost to participate?

Participation is 100% funded by the research grant, with no hidden costs.

How will my data be used?

All data is anonymized and used exclusively for global benchmarking and research purposes.

What if I need help getting my leaders to participate?

Our process is simple, and our dedicated support team is available to assist you at every step.

What do participating leaders receive?

Each leader will receive an individual AQme assessment report, providing personal insights into their adaptability strengths and areas for growth.

Will my company receive a full organizational report?

For this phase of the study, organizations will receive global benchmarking insights, but not a full team report. Individual reports are provided for participating leaders. If you're looking to get an exclusive organizational report, you can get in touch with us.

How long does the process take?

The application takes under 5 minutes, and once your application has been approved and your team invited, leaders can complete their AQ assessments within 20 minutes.

Who is eligible to apply?

Organizations with 200+ employees that can have 20 leaders complete AQ assessments within 30 days of approval.

Can we access the full research findings?

As a study partner, you will gain early access to key research insights, including global adaptability benchmarks and emerging leadership trends.

Is this a leadership development program?

No, this is a research study designed to measure and benchmark leadership adaptability. However, participating leaders gain valuable self-awareness through their AQme assessment reports.

Can smaller organizations participate?

At this stage, the study is focused on mid-to-large organizations (200+ employees) to ensure statistically meaningful benchmarking.